E-Cigs – Is This the End of L lectric Tobacconist?
Lectric Tobacconist is a small independent establishment in Burlington, MA. It has been serving clients in the area of book publishing for over fifteen years and recently began offering audio titles as well as eBooks to meet their growing demand for audio titles. Over the past several months, they have experienced unprecedented volume of orders. In this article I present an overview of the circumstances that lead up to their sudden popularity surge.
On July 9th, an individual venting around the Customer Service Representatives’ Live Chat explaining that the earlier day’s delivery associated with two nicotine eBooks to two particular customers had recently been delayed as a result of mix up relating to the “cookies” feature and the automated payment system. The chat transcript reveals that the individual was satisfied together with the book’s content, but was nonetheless frustrated because the particular eBooks were not necessarily yet delivered any time he went to be able to check them in. The chat agent explained that within order for the particular eBooks to end up being delivered Puff Bar Flavors by the particular end of the day, they will want to be up to date with all the correct details regarding nicotine vapor levels in a new variety of general public locations.
Because it turns away, two new purchases placed by a couple of different individuals place the Vaporizer Lite into a super-hot niche. These purchases placed in both retailers are for 2 very popular ebooks: the Nicotine plot, and the Smoking gum. This will be good news for the L lectric Tobacconist, because the possible market for e-cigarette accessories is huge. In the event the Vaporizers demonstrate to be successful then we may well see an increase in typically the number of retail establishments selling vaporizers all through the country.
2 days later on, on August third, the company starts to receive calls concerning two additional requests placed by 2 more different individuals. The company quickly sends the very first order, that is regarding thirty dollars worth of products, for the e-mail box of just one of the holders. One call will be made to what is order and one more thirty dollars is credited to the particular e-mail box. That takes a little while extended than the 25 seconds it required to place the first order, but in least the e-tailer knows to keep the inventory amounts up.
A few short days later, on Aug 5th, we find that another group of thirty deals has arrived on the e-tailer. One package deal contains three hundred and fifty-five packages, a result of the 2 orders placed earlier. Less than one minute is wasted throughout the chain of ordering, but by the end through the day, there are already 3 hundred and fifty packages in transit. It is a severe delay due to the sheer number of products. Since this is the fourth most frantic week of typically the year, it is clear that some thing is seriously wrong.
These day, September subsequent, another batch regarding three hundred and fifty packages will be received. These, nevertheless, are just a portion of the several a large number of packages which often have accumulated in the course of the past 8-10 months. The electric powered Tobacconist is likewise experiencing unprecedented holds off due to typically the overflow of business. It will take four extra hours to complete processing the request and the organization is forced in order to turn down requests for previously made available services.
Finally, on Sept. 2010 5th, we receive yet another bundle. Now, however, presently there are four packages left. In addition , 3 of the plans contain smoking paraphernalia. It is difficult to see exactly how an industry which usually has managed to get possible for literally anyone to access the electronic cigarettes with the make use of of an web account, could become experiencing such delays in the provide chain process.
L lectric Tobacconist has attained new levels associated with shame and shame. It really is my hope this article will certainly be of assistance to any client or retailer needing a friendly, professional, honest and skilled e-commerce management staff. I am aware the frustration connected with experiencing intense delays in the distribution of your respective products, as well since the disappointment associated with having in order to decline service to be able to a customer based solely on their request. I feel also aware of typically the frustration that suppliers who experience intense delays may be encountering when working together with a manufacturer or even distributor who is not cooperative. Right now there are several questions that I believe are critical and should have appropriate answers prior to I discuss them with my customers. If you are usually in need of a Dependable E-Commerce Manager, make sure you feel free to be able to get in touch at any time.